Traffic Counting:
Understanding how customers move around the store can help merchants optimize store layouts, personnel, and promotional techniques.
Dwell Time Analysis:
By measuring how long visitors spend in various areas of the store, retailers can learn which products or displays are attracting the most attention.
Conversion Rate:
Monitoring conversion rates can help merchants uncover factors that influence purchasing decisions and make changes to improve sales success.
Basket Analysis:
Monitor the contents of clients’ shopping baskets, revealing information about purchase habits and product preferences.
Return Rate:
Understanding the rate of product returns can provide useful information about consumer satisfaction and product quality.
Queue Control:
Use technology to manage lines and wait times at checkout counters, increasing consumer satisfaction while decreasing the risk of abandoned sales.
Heat Mapping:
Depict customer movement patterns throughout the store, highlighting high traffic areas and pinpointing possible bottlenecks. Optimize store layouts and enhance the overall shopping experience.